Last time we checked, influencers and creators, aided by brands, promoted their products on TikTok. Both for the brands and the creators, it was quite beneficial. Brands could get their message delivered in a much shorter, yet influential way. And for creators, they would get a king’s ransom for doing it.
However, collaborating with Shopify, TikTok is not merely a social platform anymore, it has become a full-fledged e-commerce giant with a lot of opportunities awaiting you.
In this article, we’re going to explain some steps for opening a TikTok shop. After that, we’ll be discussing some nifty tips to help you generate sales.
But before we get started, remember, that TikTok shop is quite different than most e-commerce platforms. As TikTok is one of the most engaging platforms, neglecting customers or failing to answer their queries on time may cause a backlash. Besides portraying a negative image of your store will get your sales to suffer a hefty dent.
To prevent this, make sure you’re active on the platform, doesn’t matter where you are. And to assist you, Cox’s 4 million free hotspot zones are here. Apart from great connectivity, with Cox’s super safe hotspot zones, you may rarely get disconnected, irrespective of wherever you are. Connect to Cox servicio al cliente to find out more about their plans and packages.
Without further ado, let’s get started.
Add Products to Your Catalogue
Tip to Increase Your TikTok Shop’s Sales
Partner Up with Famous TikTok Creators
Creating a business account on TikTok shop involves a few simple steps, and it’s totally free. All you need is to register your account. Once done, select a business category, and add a description so that people may know what you’re selling.
After that, TikTok will ask you to provide some documents like residency proof, ID, or business ownership proof. Upload all the documents that are required. Moving on, after submitting the registration request, it may take around 1 to 2 days for TikTok to validate your account. Once that’s done, you will receive an email from TikTok about your business approval.
As soon as your business account is registered, TikTok grants you access to business features like advanced analytics and TikTok Ads Manager. These tools come in quite handy and provide valuable insights once your store is up and running.
Add Products to Your Catalogue:
As you get a confirmation from TikTok, stuff your e-commerce store with valuable products. Make sure to take compelling, clear, and attractive pictures of products to display in your catalog. Mention each product’s price with a description of it.
TikTok lets you link your account to the business account. Doing that provides a good chance for your store to be visible to more people. You can also add the TikTok shop’s link in your bio and content.
Tip to Increase Your TikTok Shop’s Sales:
A great way to showcase what you’re offering, TikTok ads can present your catalog in front of thousands of people.
The best thing about TikTok ads is their shoppable feature. Simply by clicking on the product, people can actually order the product straight from the ads, without any redirects or troublesome procedures.
One way to boost your sales is to livestream it for your audience. Doing so may have multiple benefits if your product is somewhat complex to use, which you can demonstrate to your audience. You can also engage in a questions-and-answers session, and win people’s confidence in your products.
What most people forget to add is the CTA button. It may not seem important, but it’s a useful for converting your leads to sales. You can add a CTA button in the ads or profile and make it easy for your customers to shop from your store.
A proactive way to promote your business is to take things into your own hands. If you’re making exciting reels on TikTok, don’t stop, but add your products to those reels. Show people why it’s best to have those products with them. Make compelling reels by trying out different things and keeping the audience hooked.
Partner Up with Famous TikTok Creators:
If you’re a bit short on content or followers, there’s nothing to worry about. You can still team up with numerous TikTok influencers and let them do your bidding.
Find some high-following accounts that may seem a perfect fit for your products. Pitch them your idea, and if they’re willing to do it for free, consider yourself lucky. If not, negotiate and come to a price that seems feasible to both. This way, such influencers can take your products to a whole different level.
TikTok shop is one of a kind. With millions of people glued to the platform, opening a TikTok shop may benefit you. Also, as you know the steps of creating a TikTok shop, with some tips to boost sales, there shouldn’t be anything stopping you, right?